Using An Autoresponder For Home Business Opportunities

November 27, 2013

Before I write about the Tools of the Trade in MLM and Network Marketing I want to preface my post with a little… shall we say… criticism of the average person who gets into the Home Business arena…

And I want to preface that criticism with this… It’s Not Your Fault.

Let’s just imagine that you’ve had a call from a friend. Your friend tells you they have something you need to take a look at. You ask your friend what it is and they tell you to come along to a meeting they are having… or perhaps they tell you to meet them for a cup of coffee at Starbucks.

So, trusting your friend you show up to the meeting. At they meeting they show you how you are going to get rich. All you need to do is join their opportunity… share it with others… and BOOM! In six months you can walk away from your job.

You get excited… you get in… and then the PAIN begins. Your friends and family don’t want to hear about it. You meet people in your day to day life and try to explain it to them and you are usually met with a blank stare… or the old… “is this a pyramid scheme?”

You don’t taste success… you keep soaking money into your products and maybe even the company’s marketing materials… time goes on… frustration mounts… maybe you quit.

It’s Not Your Fault

The reality is that this is a business like any other business. You need to invest in yourself and your business. You need training and you need tools.

This industry is exploding right now… people are joining business opportunities at a blinding rate…

…and most will fail. But YOU don’t have to fail. There are more people out there making a great living in the MLM, Network Marketing, and Home Business arena than ever before. More importantly – those numbers will continue to rise.

So here’s some tools of the trade that can help you.

The Autoresponder

An autoresponder is an email marketing tool that allows you to send emails to large (or small) lists of leads. Here’s the cool thing about an autoresponder: you can set up an automated sequence of emails to go out to your list.

Just as an example… on one of my lists I have 80 emails queued to go out over the course of about 180 days when someone joins my list. These emails provide more information about the opportunity, more information about me and why someone might want to join my opportunity, more information about how to be successful in the business, etc.

But it doesn’t stop there. With an autoresponder you can also send out a broadcast message… meaning any time I want to email my list I can sit down, write the email and sent it to one or more of my lists. So if I get inspired or even just want to share some story of success… BOOM… my list gets it.

There are a lot of companies out there that provide this service. Personally I have accounts with Aweber and with Pure Leverage/GVO. Both have their advantages – so I’ll go over a few of the differences. But first you should know there are other options such as GetResponse, MailChimp, etc. If you don’t want one of the two that I recommend just click on the banners or links and you can ‘shop around.’ Just so you know… if I were to change providers I would probably go with GetResponse. I just happened to already have an Aweber account and Pure Leverage is one of my favourite business opportunities on top of having a complete set of marketing tools that I use daily in my business.

Best Autoresponder For Home Biz Opportunities – Pure Leverage

For those of you who are building an MLM or Network Marketing business… my first choice would be the autoresponder that is part of the Pure Leverage Marketing Suite. It lacks a few of the features you’d get from an Aweber autoresponder… but the additional tools you get for the price make it the clear top choice.

I’ll do a full review of Pure Leverage on this site soon – but for now let me tell you your account will include a full autoresponder where you can set-up unlimited campaigns, video email, an online conference room for up to 100 attendees (expandable if necessary), a lead capture system complete with done for you lead capture pages (you need to edit the text), a fully set-up blog and live training once per week. If you choose to upgrade there are even more tools at your disposal. And the price is right at $24.95 per month. I use all of the tools of Pure Leverage pretty much on a daily basis and I have several lists and campaigns on this system.

Here’s the even cooler thing… if you have a downline already and you start to use this system you can sell the system on to your downline to use for their businesses as well – so long as you pay the monthly affiliate fee which is $19.95. This is a very cool extra stream of income for you and will help you to grow your primary business through using the tools. Imagine setting up a weekly video conference with your top 10 producers where you train them to be even better… imagine writing a blog about your primary company in order to attract new leads… and then following-up with your leads via your autoresponder. Pretty cool, eh?

Best Overall Autoresponder – Aweber

Aweber has set the standard for autoresponders for quite a while now – and I have to say it is pretty much the cat’s meow. There are things you can do with an Aweber autoresponder that you can’t do with your Pure Leverage autoresponder.

Here’s an example… let’s say you send an email out to your list of 300 people… but only 25 people open your email. You can change the subject line of your email – targeting a different personality type – and re-send the email only to those who didn’t open the first email. You then rinse and repeat this method. I was very surprised at how I could get MUCH higher open rates this way.

Another example is with Aweber you can instantly add your Facebook Fan Page and Twitter graphics at the bottom of the email. You can also set it up with your blog so each blog post becomes an email to send to your list. You get the idea… a lot more funcionality as far as the autoresponder goes… but not the other tools you find in the Pure Leverage suite.

I really enjoy having both and using both so it’s hard to say I prefer one over the other.

Get Response – Honorable Mention

As I wrote up above – my next choice would have to be GetResponse. At one time I had their free test drive account for 30 days – I only let it go because I was already using Aweber and GVO/Pure Leverage and I didn’t have need of a third autoresponder. To be honest I didn’t set-up a single campaign on GetResponse for that same reason.

I don’t know as much about GetResponse but from my understanding it is as functional as Aweber and a lot of the top internet marketers are using it. I’d say you couldn’t really go wrong with it.


Other options – such as MailChimp – are free to get started but with less funcionality. Not that that’s a bad thing – it really depends on what you want. Personally I want the greater functionality, the ability to be an affiliate, and the proven track record of one of the paid solutions.

Today’s MLM, Network Marketing and Home Business landscape has changed. Like most other types of business the internet has become extremely valuable for marketing. And Email marketing is a proven method for communicating with your clients, leads and prospects. So the reality is that you need an autoresponder for your Home Business. You need to be giving value to those you want, ultimately, to purchase the products that put money in your pocket.

My suggestion is pick one of the above… learn how to use it… and start building a list (you can also import your other email lists so you have them all in one place).

Let me know if you have any questions and please comment below.

Later – Drew
PS I suggest you check out Pure Leverage right away because it’s a great second stream of income to go along with your business.

5 Easy Steps To Home Business Success

November 23, 2013

5 Easy Steps To Home Business Success?

Actually… that title is a bit misleading… it’s the 5 Easy Steps part… not Home Business Success

You read these kind of headlines all the time, right? As a matter of fact you’ve probably seen half a dozen of them today if you’ve found this website…

3 Simple Steps to Finding the Girl Of Your Dreams… How To Start A Multi-Million Dollar Business In 4 Easy Steps… Discover The 6 Secrets To Huge Biceps

blah, blah, blah..

The funny thing is that many times the headline is both true and Total BS!

Here’s the problem and your dilemma…

It’s way too easy to get caught up in the next cool Home Business Success shiny new object that comes along. To win in this industry – and by industry I mean the broader industry of home based business, internet marketing, affiliate marketing, niche marketing and other permutations – you have to get organized and get focused. You have to figure out that you are now the seller and no longer the buyer.

So what are they?

5 Easy Steps To Home Business Success?

Well… the answer lies in the type of marketing you are doing but let’s take a look at an example. And before I go any further let me say that the information I’m about to share comes from one of my mentors ~ Alex Jeffreys. If you don’t know of Alex he’s an absolute legend online and now he coaches people to success. His track record of taking unsuccessful people and helping them turn around their business is pretty incredible.

Let’s say you want to get into niche marketing with a product of your own. Here’s how you should go about it if you want success fast…

Niche Marketing Home Business Success Formula Revealed

(n.b. I love writing headlines… lol)

    1. Pick and Study the Niche
    2. Create your product
    3. Write your sales copy (or get it written by a pro)
    4. Create the Website that will sell products and fulfill orders
    5. Send traffic to your offer
    6. And THEN have some backend product or upsells.

Yes, I know that is 6 Steps and not 5… but you get the picture. And the same process works for Home Business Success regardless of how you specialize or what your niche or niches are…

Here’s the problem. Most people don’t stick to the task at hand – they are all over the place trying to do too many different things. I can relate to that because I was there about 6 months ago. To be honest it took a few months just to shake a lot of things loose and get focused on only a few things.

Update 9 December 2013: Even after writing this post on Home Business Success – now coming back to it to do a little SEO – I realize that in the little mini-project I’ve been working on I got sidetracked. So I finally took a step back and looked at Alex’s process… and now I’m creating the ‘product’ for the funnel (niche is in the bag) instead of trying to create the website and then go backward to the sales copy, etc. Why is this so important? Because the website is pretty easy… once you have the sales copy and video… which is simple once you have the product COMPLETE… I’ve been banging my head against the wall trying to write copy for an idea in my head instead of a finished product… NOT very efficient.

Even then… personally I was jumping around – getting ahead of myself, etc.

Home Business Success

Are you ready for Home Business Success? This is what it’s like when you try to do too many things… you end up overwhelmed and depressed

So Alex teaches that you don’t move on to the next thing until you’re done with one. Later, when you’ve mastered the whole thing and can hire other people then you can be more, shall we say… spontaneous?

One of the things I love about the products I promote on this website is that a lot of it is done for me. I can focus primarily on sending traffic to the offer. One of the keys for home business success is that you learn to do a few things really well and then outsource what you don’t do well.

That doesn’t mean I don’t do other things – I’m in the process of creating a product in another niche right now. But for the kinds of products on this site I was able to start sending traffic right away because someone else created the product, built my original site (this is greatly updated), sales copy and videos, etc. So I focused on learning how to get traffic. Well – I write that with a little laughter because I was also trying to do a bunch of other stuff – different types of websites, videos, social media marketing… you get the picture.

Back in the day when I was doing Old School Network Marketing I found the most success when I had a system to follow. At the time my upline were not really using a system so I invested in some educational materials and put my own system together. It saved me a lot of time and kept me on task.

That’s what you need to do if you want 5 Easy Steps To Home Business Success.

Let me know what you think in the comments below. And if you are getting started but have no system and no focus I suggest you either check out the Plug-In Profit Site or pick one of the individual Reviewed & Recommended systems on this site and jump into the training provided.

But don’t let yourself get sidetracked… 🙂 It’s only 5 Easy Steps To Home Business Success if you follow the training and stay focused.

The Creations of Your Unconscious Mind

November 22, 2013

By now you probably know I’m a member of the Empower Network. I promote it as my primary business.

Yes, I know this website promotes the Plug-In Profit Site system and sales funnel. And this is how I came to Empower Network.

But I have to tell you that the training I’ve received through Empower Network has been amazing on many levels. I’m in the process of doing a full EN review for this site… and it will be done in a few days.

Creation of the Unconscious Mind

David Wood looking out over Escazu, Cost Rica

However, I want to tell you that I’ve learned not only the nuts and bolts of this business but some really amazing and powerful mindset mastery concepts through Empower. As a matter of fact, with what I’ve learned I’m confident I could start all over and not promote Empower and still be extremely successful.

Dave Wood – one of Empower Network’s co-founders posted this video yesterday. I think it’s worth you checking out on my EN blog… so click on the video above… or on the link below:

The Majestic Creation Of My Unconscious Mind (message from Dave’s new house)

Dave’s going to be doing these videos 5 days a week for a while and I’ll post links – because I’m sure there’ll be nuggets of gold for all you HomeBizologists out there.

Take Care –
PS Thanks for hanging out with me – I appreciate you

Your Selection Of An Online Home Business

January 22, 2013

If you are thinking about choosing an online home business, you probably dream about financial security. It is the main reason that people are choosing to go out on their own. Along with this, you will receive many other benefits, but only if you select one that is going to make you money.

For an online home business to reach success, you have to first learn to avoid the scammers. Signs to be aware of is the opportunity that just sounds too good, ones that promise you wealth, and the opportunities that tell you all you have to do is join to earn money. Avoiding these will help you a great deal in reaching your goal.

Of course, there are a number of opportunities that are found along the lines of Internet marketing. Affiliate marketing and multi level marketing are just two of them. Either one of these can be a great choice, but first, you have to be sure they offer products that are hot sellers. Not knowing how well a product is going to sell is a common mistake, so be sure that you are constantly researching what is selling.

After your selection is made, a business plan has to be developed. Another reason a lot of entrepreneurs fail is that they chose not to write one. This plan is going to end up being your guide and will help you to achieve the level of success you want. Without one, you may never even get your business off the ground.

Selecting the best online home business takes time and those who take that time will succeed. This is nothing you want to rush. While you may not have to invest any money into an opportunity, you still do not want to waste any of your time. Doing your research and writing your business plan will make it happen.